Pure Electric Scooter

Thursday, 14 November 2024 09:25 AM Pure Electric, founded by Adam Norris, the father of Formula One driver Lando Norris, has launched a crowdfunding campaign to raise funds for its e-scooter business. The company aims to tap into the growing micro-mobility market, expected to reach $360 billion by 2030. With partnerships like McLaren, Pure Electric is positioning itself as a leader in sustainable urban transportation. I think this crowdfunding approach will help build a strong community of investors who share the companys vision.

Sunday, 20 October 2024 12:16 AM Pure Electric has collaborated with McLaren to release the Pure x McLaren 2024 collection of e-scooters. These scooters feature McLaren’s iconic design elements, such as the historic orange livery and sleek black finishes. The collaboration highlights the fusion of racing heritage and cutting-edge e-mobility technology. I believe this partnership will attract a lot of attention from both racing fans and eco-conscious commuters.

Sunday, 15 September 2024 03:02 PM The companys latest model, the Pure Air³ Pro 2024, boasts advanced features like active steering stabilisation, dynamic handlebar indicators, and a robust frame designed for durability. The scooter also includes a redesigned display and connectivity with the Pure App for security and firmware updates. This model is engineered to handle various riding conditions, including UK weather, with its IP65 water resistance rating. I think the focus on durability and safety will make this scooter a favorite among riders.

Saturday, 10 August 2024 08:25 AM Pure Electric has expanded its operations to nine countries and over 800 stores, including major retailers like Curry’s, Halfords, and FNAC. The companys distributor-first model has helped minimize market-entry costs, enabling efficient scaling. Adam Norris has invested £60 million of his own money into the business, which turned over more than £20 million in the last financial year. I believe this strategic expansion will significantly boost their market presence.

Thursday, 25 July 2024 08:11 AM The Pure Air³ Pro 2024 e-scooter features a powerful 710W peak motor, providing rapid acceleration and a range of up to 40 miles. It also includes cruise control, a bright 150 lumens headlight, and upgraded rear brake lights for enhanced visibility. The scooters design is tailored for UK weather conditions, making it a reliable choice for urban commuting.

Thursday, 15 June 2023 04:43 AM Pure Electric made a notable appearance at Paris Fashion Week in 2023 with a collaboration with Stella McCartney, showcasing the intersection of fashion and sustainable mobility. This move highlighted the brands commitment to both style and environmental responsibility. I think this collaboration was a great way to reach a broader audience beyond just tech enthusiasts.

Saturday, 20 May 2023 05:23 PM The first product collaboration between Pure Electric and McLaren sold out in just 90 minutes, indicating strong demand for their jointly designed e-scooters. This success underscores the appeal of combining high-performance technology with sustainable mobility solutions.

Monday, 10 April 2023 06:55 AM Pure Electric has invested £10 million in research and development to enhance the performance and aesthetics of their e-scooters. This investment reflects the companys commitment to innovation and customer satisfaction. I believe this focus on R&D will keep them ahead in the competitive e-mobility market.

Wednesday, 15 March 2023 05:54 AM Adam Norris emphasized the importance of community in Pure Electrics crowdfunding campaign, stating that its not just about raising capital but also about creating a team of investors who share the companys vision for transforming urban mobility. This approach aims to engage a broader base of supporters in the e-mobility revolution.

Monday, 20 February 2023 04:53 AM Pure Electrics e-scooters are engineered with premium features such as powerful motors, active steering stabilisation, and maximum visibility through dynamic handlebar indicators. These features are designed to provide a safe and enjoyable riding experience, even in challenging urban environments. I think these features make their scooters stand out in the market.