Ola S1 X

Ola Electric introduced S1X range of electric scooters in India. These electric scooters are designed to be an affordable and environmentally-friendly alternative to traditional 100-110cc petrol-powered scooters. The Ola S1X include various riding modes, reverse mode, side stand alert, an LCD instrument cluster, Bluetooth connectivity with navigation, and cruise control.

Ola Electric responded to a notice from the Automotive Research Association of India (ARAI) regarding the pricing of the S1 X 2kWh scooter, clarifying that the prices were not changed but were part of a limited-time festive campaign offering discounts. The company stated that a general discount of Rs 5,000 was given to all customers, with a higher discount of Rs 25,000 for a limited inventory. I believe this strategic pricing move helped Ola Electric boost its sales during the festive season.

Ola Electric is expanding its service network as part of its HyperService campaign, aiming to reach 1,000 service centers by the end of 2024 and training 1 lakh third-party mechanics by 2025. This expansion is part of Olas broader strategy to increase EV adoption in India. I believe this extensive service network will be crucial for building customer trust and satisfaction.

Ola Electric launched a 72-hour sale offering significant discounts on its S1 scooters, with the S1 X 2kWh model priced as low as Rs 49,999. Additional perks included an 8-year or 80,000 km battery warranty, financing offers, a complimentary MoveOS+ software upgrade, and charging credits. I think this sale was a smart move to attract more buyers and expand Olas market share in the electric scooter segment.

Ola Electrics S1 X 2kWh variant received the Certification for Compliance under the Production Linked Incentive (PLI) Scheme, meeting the minimum localisation criteria of 50%. This certification makes Ola Electric eligible for incentives for up to five consecutive financial years. I think this certification is a significant milestone for Ola, enhancing its competitiveness in the Indian EV market.

Ola Electric updated its S1 X electric scooter with new features, including Vacation Mode to preserve battery life during long periods of inactivity, advanced regenerative braking, and an OTA update capability for automatic software enhancements. The scooter also includes features like find my scooter, ride statistics, and energy insights. I believe these updates make the S1 X a more user-friendly and efficient option for consumers.

The Ola S1X is an electric scooter. The price of Ola S1X is Rs 89,999 in India (ex-showroom). The scooter is available in different color options: Red Velocity, Midnight, Funk, Stellar, Vogue, Porcelain White, Liquid Silver.