Cleveland Misfit

Wednesday, 22 January 2020 05:48 AM The Misfit 2, an upgraded version of the original Misfit, was designed to look like a classic motorcycle but with modern performance features. Although this model was not specifically launched in India, its global specifications highlighted improvements such as better fuel economy and cruising speeds. I believe if this version had been introduced in India, it might have fared better in the market.

Friday, 03 January 2020 06:26 AM Cleveland Cyclewerks announced plans to update their models, including the Misfit, with ABS technology to comply with new safety norms. However, these updates were never implemented, leading to a significant decline in sales once the ABS mandate came into effect in April 2019. The companys failure to adapt quickly to regulatory changes was a major setback.

Friday, 25 October 2019 05:33 AM Cleveland Cyclewerks has shut down its motorcycle business in India, with all dealerships and the Pune facility now closed. The company struggled to adapt to new safety norms, particularly the mandatory ABS requirement for motorcycles above 125cc, which affected the sales of models like the Misfit. The lack of ABS and poor quality of the motorcycles were significant factors in their decline.

Friday, 25 October 2019 12:02 PM Cleveland Cyclewerks Indian operations were criticized for poor quality and the lack of updates to their motorcycles, including the Misfit. The Pune assembly center was barely functional, and many employees were let go without notice. This situation left customers uncertain about the future of service and support for their vehicles.

Friday, 25 October 2019 09:55 PM Despite initial plans to expand aggressively, Cleveland Cyclewerks managed to open only one dealership in Mumbai before shutting down operations in India. The Misfit, along with other models, suffered from low bookings and a reputation for poor quality, which were compounded by the absence of ABS.

Friday, 25 October 2019 06:02 AM The closure of Cleveland Cyclewerks India operations has left customers of the Misfit and other models in a difficult position regarding service and maintenance. The companys global website now focuses on investment opportunities, indicating a shift away from direct consumer sales in India. I believe this is a sad end to what could have been a promising venture.

Wednesday, 20 June 2018 09:37 AM Cleveland Cyclewerks launched the Misfit at the Auto Expo 2018 in India, pricing it at Rs 2.23 lakh. The Misfit, with its 229cc air-cooled engine producing 15.4hp, was positioned as a neo-retro scrambler and cafe racer. However, the absence of ABS and lower power output compared to competitors like the Yamaha R15 hindered its market success.

Thursday, 21 June 2018 12:21 AM The Misfit was one of the models Cleveland Cyclewerks introduced to the Indian market, aiming to open 100 dealerships by the end of 2018. Initially, the plan was to start with four dealerships, but the expansion was hampered by poor sales and the inability to meet new safety regulations. I think the lack of local customization and reliance on imported CKD kits also played a role in their struggles.

Thursday, 21 June 2018 12:43 AM The Misfit, along with other Cleveland Cyclewerks models, was initially well-received for its unique design and affordable pricing. However, the competitive Indian market and the companys inability to meet safety standards eventually led to its downfall. I think the Misfit had potential, but it needed more robust engineering and compliance with local regulations.

Wednesday, 20 June 2018 10:41 PM Cleveland Cyclewerks partnership with Laish-Madison Motorwerks Private Limited in India was intended to leverage local expertise, but it did not yield the expected results. The Misfit, imported as CKD kits with minimal localization, failed to gain significant market traction. The lack of strong local support and after-sales service further exacerbated the issues.