Datsun K2 (Codename)

Tuesday, 16 July 2013 01:08 AM Nissan India has unveiled the Datsun K2, a new low-cost hatchback, with a global debut in India. The car, codenamed K2, will be priced under Rs 4 lakh and is aimed at Indias growing middle class. It will compete with models like the Hyundai i10 and Maruti Suzuki Alto. I think this pricing strategy could make it a strong contender in the budget segment.

Tuesday, 02 July 2013 12:41 AM Nissan India plans to locally develop and produce the Datsun K2 with the support of Nissan Motor Company engineers and stylists. This approach is intended to ensure the car meets local market needs while providing superior value. The K2 is expected to be revealed at New Delhi’s Kingdom of Dreams resort.

Tuesday, 25 June 2013 08:57 AM The Datsun K2 is expected to be priced starting under $6000, making it an attractive option for India’s budget-conscious car buyers. The cars design includes a thrusting grille and chiselled flanks, giving it a distinct and sporty look. This pricing and design strategy could help Datsun gain significant market share.

Thursday, 20 June 2013 05:55 AM The Datsun K2 is powered by a 1.2-litre, three-cylinder engine, the same as found in the Nissan Micra, and shares platform hardware from the current and previous-gen Micra. This move is expected to boost economies of scale for Nissan. The K2s design features a sportier and edgier look compared to the Micra.

Saturday, 25 May 2013 12:47 PM Nissan has confirmed that the Datsun K2 will be accompanied by another hatchback model, both of which will slot below the Nissan Micra in terms of pricing and size. This move is part of Nissans strategy to expand its presence in the Indian market with more affordable options.

Monday, 20 May 2013 04:35 PM Nissan has released the first rendering of the Datsun K2, showcasing its five-door hatchback design. The car is part of Nissans plan to revive the Datsun brand, targeting emerging markets like India, Russia, Indonesia, and South Africa. The K2 is expected to be the first of a family of new Datsun models tailored to these markets.

Saturday, 20 April 2013 10:40 PM The Datsun K2s launch is seen as a significant step by Nissan to tap into the growing demand for affordable cars in emerging markets. The cars local production and development are expected to keep costs low, making it competitive against other budget-friendly options in India. I think this focus on local production will be a key factor in its success.

Friday, 15 March 2013 11:30 PM Datsun, the new low-cost sub-brand from Nissan, is set to launch the K2 hatchback in India next year. The K2 will be slightly smaller than the current Nissan Micra but will offer competitive features and pricing. Nissan aims to sell up to 200,000 Datsun-badged vehicles annually in India. I believe this could be a game-changer in the Indian auto market.

Thursday, 15 March 2012 08:44 PM Renault Nissan Alliance CEO Carlos Ghosn announced the revival of the Datsun brand in March 2012, with plans to target high-growth markets. The Datsun K2 is one of the first products under this brand, designed to offer low ownership costs and an engaging driving experience. The brands slogan is Dream, Access, Trust.