Mahindra Gusto Special Edition Updates

Tuesday, 05 September 2017 03:25 PM Mahindra Two Wheelers has not released any recent updates on the Mahindra Gusto Special Edition, but its worth noting that the special edition was last highlighted for its unique features. The Mahindra Gusto Special Edition, based on the VX trim, was launched with two new dual-tone colors – Ice Cool Red and Silver Magenta. This edition also included free insurance for buyers. I think these color options and the free insurance were great moves to attract more customers during the festive season.

Tuesday, 05 September 2017 11:20 PM The Mahindra Gusto Special Edition retains the same 109.6cc single-cylinder, air-cooled engine as the regular version, producing 8bhp at 7,500rpm and 9Nm at 5,500rpm. It also features a CVT gearbox and claims a mileage of 63km/l. The scooter includes features like a height-adjustable seat, remote flip key, and halogen headlamp with LED lamps. I believe these features make it a practical choice for daily commuting.

Tuesday, 05 September 2017 11:19 AM In terms of dimensions, the Mahindra Gusto Special Edition measures 1,825mm in length, 1,188mm in height, 697mm in width, and has a wheelbase of 1,275mm. This makes it a compact and manageable scooter for urban use. The special edition also comes with pocket-like storage under the display panel, which is quite handy.

Tuesday, 05 September 2017 07:34 AM The launch of the Mahindra Gusto Special Edition was part of Mahindras strategy to boost sales during the festive season. With a total sales figure of 9,817 units in September 2015, the Gusto had already entered the list of top-10 selling scooters in India. The special edition was aimed at further increasing this sales momentum. I think this was a smart marketing move by Mahindra.

Tuesday, 05 September 2017 07:14 AM The Mahindra Gusto Special Edition was priced at Rs 49,350 (ex-showroom, Delhi), making it an affordable option in the scooter market. This pricing, combined with the new dual-tone colors and additional features, made it an attractive offer for potential buyers.

Tuesday, 05 September 2017 12:49 PM Besides the special edition, Mahindra also offered regular versions of the Gusto in five single-tone shades – Volcanic Red, Galactic Black, Iceberg White, Magnetic Magenta, and Organza Silver. This variety in color options catered to different consumer preferences.

Tuesday, 05 September 2017 02:20 PM The Mahindra Gusto Special Edition did not introduce any mechanical changes but focused on visual and feature enhancements. This approach allowed Mahindra to keep the costs in check while still offering something new and appealing to customers. I think this was a balanced approach given the market conditions.

Tuesday, 05 September 2017 07:40 AM The special edition of the Mahindra Gusto included features like find me lamps and a remote flip key, which added to the convenience and security of the scooter. These features were particularly appreciated by urban riders who value ease of use and safety.

Tuesday, 05 September 2017 11:27 PM Mahindras decision to offer free insurance with the Gusto Special Edition was seen as a significant incentive for buyers. This move helped in reducing the overall cost of ownership and made the scooter more appealing during the festive season. I believe such offers can significantly impact sales positively.

Tuesday, 05 September 2017 11:06 PM The Mahindra Gusto Special Edition was developed and launched as part of Mahindra Two Wheelers efforts to enhance their presence in the Indian scooter market. The indigenous development at their R&D facility in Pune highlighted Mahindras commitment to local manufacturing.