Tata Motors is gearing up to launch its newest addition to the SUV-coupe segment, the Tata Curvv in the Indian market by 2024. This highly anticipated vehicle has recently been spotted testing on Indian roads providing a sneak peek into its production-ready exterior. The Curvv is set to be available in both electric and traditional internal combustion engine (ICE) variants with the electric model expected to hit the market first. This action demonstrates Tata Motors' dedication to providing a range of powertrain alternatives to accommodate various customer requirements.
Engine Specifications and Performance
The ICE-powered Tata Curvv is expected to offer a choice between two robust engine options. The first is a 1.2-litre turbo-petrol engine that promises to deliver a power output of 125 PS and a torque of 225 Nm. The second option is a 1.5-litre diesel engine which is anticipated to produce 115 PS of power and 260 Nm of torque. These engines are designed to provide a balanced combination of performance and efficiency making the Curvv a compelling choice for SUV enthusiasts. Both engine options are expected to be available with manual and automatic transmission choices, allowing buyers to select the variant that best suits their driving preferences.
Interior and Comfort Features
The interior of the Tata Curvv is expected to be a blend of modern design and advanced technology. The cabin is anticipated to feature a minimalist layout with a focus on functionality and ease of use. A prominent feature is expected to be the large 12.3-inch touchscreen infotainment system, which will likely offer seamless connectivity and entertainment options. The digital driver's display is another high-tech element that will provide vital vehicle information at a glance. The Curvv is also expected to come equipped with comfort-enhancing features such as electrically adjustable and ventilated front seats, a panoramic sunroof for an airy cabin feel, a wireless phone charger for convenient device charging, cruise control for relaxed long drives, and keyless entry with push-button start/stop for added convenience.
Safety Features
Safety is a top priority for Tata Motors, and the Curvv is expected to be no exception. To guarantee the safety of its occupants, the SUV-coupe is probably going to be outfitted with a full range of safety systems. Anticipated to be a major attraction are Advanced Driver Assistance Systems (ADAS), which include functions including adaptive cruise control, lane-keeping assistance, and automated emergency braking. Six airbags, front and rear parking sensors, and a 360-degree camera system are all expected to be included in the Curvv to offer comprehensive safety and support in a variety of driving situations.
Pricing and Competition
The Tata Curvv is expected to be competitively priced to attract a wide range of buyers. The ICE variant is anticipated to start from Rs 11 lakh (ex-showroom), making it an attractive option in the mid-size SUV segment. The electric variant, on the other hand, is expected to be priced around Rs 20 lakh (ex-showroom), positioning it as an accessible option in the electric vehicle market. When the Curvv debuts, it will go up against vehicles like the Renault Basalt and provide a chic substitute for well-known SUVs like the Hyundai Creta, Kia Seltos, Maruti Suzuki Grand Vitara, and Skoda Kushaq. There will be a fierce rivalry in the electric SUV-coupe market for the Curvv's electric variant, including the MG ZS EV and the soon-to-be Maruti Suzuki eVX.