In 2024, MG Astor made its debut, entering the market with a starting price of Rs. 9.98 lakhs (ex-showroom) and this updated model aims to capture attention and enhance its competitiveness in the segment by introducing several new features across its variants.
The available variants, including Sprint, Shine, Select, Sharp Pro, and Savvy Pro, now feature an updated i-SMART 2.0 with a fresh User Interface, incorporating advanced AI capabilities.
One of the most noteworthy changes to the updated Astor is the installation of Ventilated Seats in the front row which ensures a comfortable and joyful driving experience. In addition, the model now has a Wireless Charger which allows for convenient charging of compatible devices and the integration of Wireless Android Auto and Apple Car Play improves consumers' connectivity options by delivering a seamless, wire-free interface. An Auto-dimming Inside Rear View Mirror (IRVM) has also been incorporated to reduce glare from headlights of trailing vehicles during nighttime driving.
The MG Astor distinguishes itself by incorporating cutting-edge technology including 14 Autonomous Level 2 Advanced Driver Assistance Systems (ADAS) features. Furthermore, it has over 80 linked functions including the latest JIO Voice Recognition system. With the use of this ground-breaking technology users may use sophisticated voice commands to interact with the car for a range of purposes including news, horoscopes, dictionaries, calculators, clocks, weather updates, cricket scores, and general knowledge.
While the 2024 MG Astor introduces these new features to enhance user experience and convenience, there are no changes in its mechanical specifications. It continues to be powered by a 1498cc naturally aspirated petrol engine delivering 110 PS of power and 114 Nm of torque. Additionally, there is a 1349cc turbo petrol engine variant that produces 140 PS and 220 Nm of torque.
In the competitive landscape the MG Astor faces rivals such as Maruti Grand Vitara, Toyota Urban Cruiser Hyryder, Hyundai Creta, Kia Seltos, Honda Elevate, Skoda Kushaq, Volkswagen Taigun, among others and the MG Astor aims to carve out a position for itself in the fiercely competitive industry by providing consumers looking for a vehicle that combines innovation and performance with current amenities and technology developments.