Volkswagen Vento Sport (2018)

Friday, 01 June 2018 11:19 AM Volkswagens marketing strategy for the Vento Sport focuses on highlighting the additional features and the sporty design, which is expected to appeal to younger buyers and those looking for a stylish sedan. I think this approach could help Volkswagen gain a competitive edge in the Indian sedan market.

Thursday, 10 May 2018 08:44 AM The addition of a ‘Sport’ chrome badging on the rear fender of the Vento Sport is a notable feature that distinguishes it from the standard model. This badging, along with other design elements, enhances the cars sporty appearance.

Tuesday, 01 May 2018 05:45 PM The Vento Sport is available in various trim levels, including petrol and diesel options, catering to a wide range of customer preferences. This diversity in trims is expected to attract a broader customer base in the Indian market.

Sunday, 15 April 2018 06:39 AM Volkswagens decision to launch the Vento Sport without any mechanical changes but with significant aesthetic updates reflects their focus on consumer preferences for style and design. I believe this approach will resonate well with Indian car buyers who value both looks and performance.

Thursday, 05 April 2018 05:13 PM The Vento Sport limited edition includes several new features such as new alloy wheels, spoilers, and side foils, which are expected to tempt customers to opt for these models over the regular versions. This move is seen as a strategic step to enhance sales of the Vento in India.

Tuesday, 20 March 2018 01:16 PM Steffen Knapp, Director of Volkswagen Passenger Cars India, stated that the company aims to provide continuous value additions to their product portfolio, giving customers more choices. The Polo Pace and Vento Sport limited editions are part of this effort to keep up with fast-changing consumer aspirations.

Thursday, 15 March 2018 10:54 AM The launch of the Vento Sport did not involve any change in pricing, making it an attractive option for buyers who want additional features without extra cost. This strategy aims to boost sales of the Vento in the Indian market. The Vento Sport is available at Volkswagen dealerships across India.

Monday, 12 March 2018 02:41 PM The Volkswagen Vento Sport limited edition was launched in India, featuring aesthetic enhancements such as glossy black spoilers, gloss roof foil, and 16-inch Portago alloy wheels. The car also includes side foils and a ‘Sport’ chrome badging on the rear fender. This edition is available in five trims, including 1.2 L TSI and 1.5 L TDI variants. I think these cosmetic updates will appeal to those looking for a sportier look without a price hike.

Monday, 12 March 2018 01:22 AM Volkswagen introduced the Vento Sport with a new Flash Red color, adding to its visual appeal. The car retains its mechanical specifications but gains several exterior and interior design elements to distinguish it from the regular Vento model. This move is part of Volkswagens strategy to enhance their product offerings and keep up with consumer trends.