
Bufori La Joya
General information and overview
I see the Bufori La Joya as a Malaysian masterpiece, the first coupe-style Bufori built to strict European standards since its 2004 New York debut, now a rare sight in India via Chennai's Twice Group since around 2012. Measuring 4,330mm long with a 2,800mm wheelbase and 1,807mm width, this rear-wheel-drive two-seater weighs just 1,490kg, powered by a naturally aspirated 2.7-litre V6 engine churning 170hp at 6,000rpm and 245Nm at 4,000rpm for refined, torque-rich performance suited to leisurely cruises on Indian highways. Its nostalgic coachbuilt design—think elegant curves, bespoke interiors, and options like 24k gold bezels—pairs vintage allure with modern tech, fully customizable down to seat measurements taken at the factory. Ex-showroom at ₹2 crore, it's for elite buyers wanting unmatched uniqueness, with pan-India service promised. Key aspects include low-volume production (8-10 units yearly initially), six-month delivery, and collector status—no other car blends this heritage faithfully while complying with global specs, making it ideal for those prioritizing presence and personalization over outright speed.
I see the Bufori La Joya 2.7 as a rare coupe embodying "the jewel" in Spanish, custom-built in Malaysia to European standards since its 2004 New York debut, with dimensions of 4,330mm length, 2,800mm wheelbase, and 1,807mm width for poised road presence in India. Its 2.7L V6 engine offers 170hp at 6,000rpm and 245Nm at 4,000rpm in rear-wheel drive, prioritizing refined cruising over raw power, ideal for scenic drives from Chennai to hill stations. Vintage aesthetics—elegant curves, hand-polished stainless grille, 24k gold bezels—hide modern tech, with full bespoke customization including body-fitted seats via Malaysian factory visits, setting it apart in India's import scene via Twice Group's nationwide service. Targeted at niche elites, expect 8-10 units yearly; it's a low-volume statement of wealth, lightweight at 1,490kg for agile handling, perfect for buyers valuing coachbuilt artistry and collector appreciation over mass-market utility.
Expert opinion and recommendation
I find the Bufori La Joya an exquisite blend of vintage elegance and modern engineering that captivates me every time I see it glide on Indian roads. Its handcrafted body, with those elegant curves, hand-polished stainless steel grille, and 24k gold instrument bezels, evokes the golden era of coachbuilding while hiding a reliable 2.7-litre V6 engine producing 170hp and 245Nm of torque. In India, where it entered through Twice Group in Chennai around 2012, I appreciate its exclusivity—only a handful were planned initially, making it a true collector's gem for those seeking the only one in town. The rear-wheel-drive setup and lightweight 1,490kg kerb weight deliver smooth, engaging drives, though its 170hp won't thrill speed demons. Customization, from tailor-made seats based on body measurements to bespoke interiors, ensures it fits like a glove, with a six-month build time in Malaysia. Service backup across India adds reassurance, but high running costs demand deep pockets. For me, it's not just a car; it's a statement of unparalleled sophistication for buyers prioritizing rarity over mass-market luxury—perfect if you crave turning heads without compromising on contemporary reliability.
I find the Bufori La Joya a captivating blend of vintage elegance and modern engineering that stands out in India's luxury market, offering unmatched exclusivity for collectors who crave one-of-a-kind ownership. Its handcrafted body, reminiscent of classic coachbuilding with elegant curves, stainless steel grille, and bespoke interiors including 24k gold bezels, delivers a presence that turns heads on Mumbai or Delhi roads like no other car. Powered by a 2.7L V6 naturally aspirated engine producing 170hp and 245Nm torque in rear-wheel drive configuration, it provides smooth, refined performance suitable for leisurely cruises rather than track days, with a lightweight 1,490kg kerb weight enhancing agility. In India, where mass-produced luxury dominates, I appreciate how Twice Group customizes each unit—taking your measurements for tailored seats—ensuring delivery in about six months, making it a true personal jewel. Service backup across the country adds practicality, though its niche appeal means it's for those prioritizing prestige over speed. For buyers seeking an investment that appreciates in rarity, I recommend it wholeheartedly, but only if everyday usability takes a backseat to opulent artistry—it's not for the masses, and that's its strongest selling point in our bespoke-hungry elite circles.
Recent news and announcements
Bufori welcomed Jean Todt to its factory, an event that underscored the companys prestige and commitment to excellence. While this visit was significant, it also drew attention to the timeless appeal of the La Joya, which remains a favorite among car connoisseurs.
Bufori announced the successful delivery of its EViE electric race car kits, but this didnt overshadow the ongoing popularity of the La Joya among collectors. The La Joyas custom-built nature and compliance with international standards continue to attract enthusiasts globally.
The Bufori La Joya was showcased at the Malaysia Autoshow 2023, where it garnered significant attention for its unique blend of classic design and modern technology. The event highlighted Buforis commitment to handmade luxury cars. I think the La Joyas elegant curves and beautifully crafted interior make it a standout in the luxury car market.
The Bufori La Joya was featured in a special showcase at the Robb Report Ultimate Drives 2019, offering a privileged experience for attendees. This event showcased the La Joyas 24k Gold instrument bezels and hand-polished stainless steel grill, highlighting its luxurious features. I believe such events help maintain the La Joyas status as a coveted collectors item.
Bufori participated in the Macau International Motor Show in 2012, where the La Joya was one of the main attractions. The cars contemporary-classic styling and attention to detail impressed attendees from across the region.
Pricing details and changes
I note the Bufori La Joya 2.7's ex-showroom price in India hovers around ₹2 crore, as listed by reliable sources for this niche import, though earlier estimates from 2012 via Twice Group pegged it nearer ₹1.5 crore before full customization. On-road pricing escalates significantly due to India's steep import duties, GST, road tax, insurance, and registration—expect an additional 50-100% over ex-showroom, pushing totals to ₹3-4 crore or more in major cities like Mumbai or Delhi, depending on state levies and options like gold accents or bespoke leathers. This reflects its Malaysian handbuilt exclusivity, not mass production savings. From my view, this premium is justified for ultra-high-net-worth individuals; you're buying not just a car but a personalized jewel with global collector appeal. Compare it to rivals like Rolls-Royce or Bentley entry models, and the La Joya undercuts on price while outshining in rarity—no waiting lists for Lambos here. Factor in low depreciation due to limited supply, making it a savvy long-term asset if serviced properly through Twice Group's nationwide network. For buying decisions, weigh this against opportunity costs; it's an indulgence for those where cost per smile matters most.
I note the Bufori La Joya 2.7's ex-showroom price in India hovering around ₹2 crore as per recent listings, though older estimates from 2012 by importers Twice Group pegged it at ₹1.5 crore, with global base figures translating to about ₹1.13 crore excluding taxes, highlighting its bespoke escalation. On-road pricing, factoring India's high import duties, GST, road tax, insurance, and registration—often exceeding 100-150% for fully-built luxury imports—could push it to ₹3.5-4 crore or more in major cities like Delhi or Mumbai, depending on customizations like premium leathers or gold accents that add lakhs. As someone deeply familiar with India's ultra-luxury segment, I see this as a premium justified by its handcrafted Malaysian origins and collector status, far surpassing comparably priced sedans in exclusivity; resale value holds strong due to limited units (just 8-10 planned annually initially), making it a smart hedge against depreciation. For buying decisions, negotiate via Twice Group for service packages to offset long-term costs, but budget generously—it's an acquisition for the top 0.1%, where price reflects irreplaceable rarity rather than routine transport.
Fuel efficiency information
I estimate the Bufori La Joya's 2.7L V6 delivers 6-8 kmpl in Indian city traffic and 10-12 kmpl on highways, given its naturally aspirated 170hp setup and 1,490kg weight. Running costs will be high at ₹15-20/km with premium fuel, but for rare-weekend-use owners, it's negligible against its exclusivity—prioritize joy over efficiency if budget allows.
I estimate the Bufori La Joya's 2.7L V6 delivers 8-10kmpl in mixed Indian conditions, dropping to 6-7kmpl in city traffic due to its naturally aspirated setup and 1,490kg weight. Running costs suit high-net-worth buyers unconcerned by ₹15-20 per km totals including premium fuel; for mileage-focused decisions, skip it—opt for efficient luxury alternatives unless exclusivity trumps fuel bills.
Specifications
- Boot Space
- 250.00 litres
- Maximum Power
- 170 Bhp @ 6000 rpm
- Maximum Torque
- 250 Nm @ 4000 rpm
- Fuel Tank Capacity
- 80.00 litres
- Kerb Weight
- 1490.00 kg
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Complete Specifications
Bufori La Joya
- Overall Length
- 4330 mm
- Overall Width
- 1807 mm
- Overall Height
- 1365 mm
- Wheelbase
- 2800.0 mm
- Kerb Weight
- 1490.00 kg
- Maximum Power
- 170 Bhp @ 6000 rpm
- Maximum Torque
- 250 Nm @ 4000 rpm
- Engine Details
- 2656cc
- Car Type
- Coupe
- Fuel Type
- Petrol
- Music System
- Electronic Brake Distribution (EBD)
- Anti-lock Braking System (ABS)
- Electronic Stability Program (ESP)
- Traction Control
- Alloy Wheels
- Tyre Size
- 225/45 R17
- Brakes
- Front Disk, Rear Disk
- Suspension
- Independent double wishbone
- Seating Capacity
- 2
- Boot Space
- 250.00 litres
- Fuel Tank Capacity
- 80.00 litres
- Xenon Headlamps
- Front Fog Lights
- Darkness Sensing Headlamps
- ORVM Turn Indicators
- Leather Seats
- Folding Rear Seats
- Rear Centre Armrest
- Driver Seat Adjustment
- Electric
- Trip Distance
- 2
- Tachometer
- Body Coloured Bumpers
- Outside Rear-view Mirrors
- Both Side Electric
- Tinted Glass
- Steering Adjustment (Rake)
- Steering Mounted Controls
- Rear AC Vents
- Remote Fuel Filler
- Steering Adjustment (Reach)
- Air Conditioner
- Climate Control
- Power Steering
- Tilt
- Rear Defogger
- Rear Washer & Wiper
- Rain Sensing Wipers
- Power Windows
- Remote Boot Release
- Airbags
- 2
- Parking Sensors
- Sunroof
- Central Locking
- Remote
- Summary
- La Joya 2.7 is a replica vintage car in a very premium segment. Bufori is an American car company which makes hand made models way back in 1930s. Bufori La Joya 2.7 is priced at an ex-showroom cost of INR 2 crores and it is specifically targeted at a very niche high class segment. It is powered by a 2656 cc petrol engine which generates maximum power of 170 bhp @ 6000 rpm and gives out a torque of 250 Nm @ 4000 rpm. The 2 seater car runs on a 6 speed manual gearbox.
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Bufori La Joya
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