Tata Motors, building on the momentum of an eventful 2023 with a slew of new and upgraded offerings, is gearing up for an even more significant year in 2024 and the Indian automaker has ambitious plans to introduce seven new models marking a strategic expansion of its diverse portfolio. Among the highlights are the much-anticipated Tata Curvv, a coupe-styled compact SUV, and a trio of electric vehicles (EVs). Let us delve into the details of each model unraveling the exciting prospects that Tata has in store for automotive enthusiasts.
1. Tata Punch EV
Leading the charge in Tata's 2024 lineup is the Tata Punch EV, poised to kickstart the carmaker's new car onslaught. Having made multiple appearances through spy shots in 2023, this electric micro SUV is set to debut in 2024. Drawing inspiration from the refreshed Nexon, the Punch EV promises a fresh appearance accompanied by new features. Tata has set ambitious goals, with a 500 km range and the flexibility of choosing between two battery pack options. The much-anticipated launch is scheduled for January 2024, with an expected price starting at Rs 12 lakh.
2. Tata Curvv EV
Adding to the excitement of 2024 is the Tata Curvv EV, an all-new SUV coupe strategically positioned between the Tata Nexon EV and the upcoming Tata Harrier EV. Boasting features akin to the new Nexon EV, such as a substantial 12.3-inch touchscreen infotainment unit, touch-based climate control, and advanced driver assistance systems (ADAS), the Curvv EV promises an elevated driving experience. With multiple battery pack options and enhanced performance over the Nexon EV, Tata envisions a claimed range exceeding 500 km. The anticipated launch is in March 2024, with an expected price of around Rs 20 lakh.
3. Tata Punch Facelift
After more than two years on the market, the Tata Punch is next in line for a refresh. The facelifted Punch is expected to align with the design cues introduced in the Punch EV, featuring updates both inside and out. While maintaining the distinctive identity of the micro SUV, significant changes under the hood are not anticipated. The launch date remains undisclosed, with an estimated price of around Rs 6.20 lakh.
4. Tata Curvv
Following the debut of the Curvv EV, Tata is set to unveil the internal combustion engine (ICE) version, aptly named Tata Curvv. Marking Tata's entry into the competitive compact SUV segment, the Curvv is slated for a mid-2024 launch. Mirroring the feature-rich environment of the Curvv EV, the ICE version is expected to boast large digital displays and advanced driver assistance systems (ADAS). The anticipated price is around Rs 10.50 lakh.
5. Tata Altroz Racer
First showcased at Auto Expo 2023, the Tata Altroz Racer is a sportier iteration of the regular Altroz hatchback. With cosmetic enhancements inside and out including features inspired by the updated Nexon, the Altroz Racer positions itself as a dynamic offering. While retaining the mechanical integrity of its predecessor, the Altroz Racer is expected to incorporate the potent 120 PS turbo-petrol engine from the Nexon. The launch date is yet to be confirmed, with an expected price of around Rs 10 lakh.
6. Tata Nexon Dark
?Despite the recent launch of the facelifted Tata Nexon, the Dark edition, reminiscent of its pre-facelift counterpart, is yet to be unveiled. The anticipated arrival of the Nexon Dark in 2024 is expected to reintroduce familiar elements, including black alloy wheels, distinctive 'Dark' badges, an all-black cabin, and a powertrain setup akin to the base variant. The launch date remains undisclosed, with an estimated price of around Rs 11.30 lakh.
7. Tata Harrier EV
?Completing the lineup is the Tata Harrier EV, an electric derivative of the facelifted Tata Harrier launched in October 2023. Set to debut in late 2024, the Harrier EV is expected to retain the design and feature allure of its standard counterpart. Offering a variety of electric powertrains, a claimed range exceeding 500 km, and the option of all-wheel-drive (AWD) the Harrier EV is poised to make a significant impact in the EV segment. The expected price is around Rs 30 lakh.
Conclusion
Tata Motors is set to captivate the automotive landscape in 2024 with a diverse array of models catering to various segments. Tata Motors shows its dedication to innovation and adjusting to the changing automotive sector by strategically focusing on electric vehicles, small SUVs, and updated versions.