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Auto Expo 2018: UM Renegade Thor Launched in India @ INR 9.90 Lakh
UM Renegade Thor has been officially launched in India at INR 9.90 lakh (ex-showroom). It is the next big thing that UM fans witnessed recently at Auto Expo 2018. When most manufacturers were betting big on electric scooters, UM took the different way and introduced a premium cruiser that runs on gr...
UM Renegade Thor has been officially launched in India at INR 9.90 lakh (ex-showroom). It is the next big thing that UM fans witnessed recently at Auto Expo 2018. When most manufacturers were betting big on electric scooters, UM took the different way and introduced a premium cruiser that runs on green energy.
For those who think this is not a good idea, think about an all new platform with 30kW motor, resulting in 70 Nm of torque production and that too with eco friendly fun guarantee. Renegade Thor will come with 270 km of driving range and takes around 40 minutes to charge the battery from zero to 80% through a fast charger.
[caption id="attachment_184184" align="aligncenter" width="850"]
UM Renegade Thor Launched in India @ INR 9.90 Lakh[/caption]
Auto Expo 2018 is a great platform and they have used it well for this launch event. All this won’t come easy as buyers have quite interesting options available around this price tag and thus, branding Thor in an effective way is a necessity.
This also limits the number of buyers and thus, one can expect Harley-Davidson and Kawasaki buyers moving into this direction. They are using 120mm front and 150mm rear tyre combination with ABS equipped disc brakes at both ends.
[caption id="attachment_186464" align="aligncenter" width="871"]
UM Renegade Thor | Image Source[/caption]
UM Renegade Commando and Sport S were expected to perform better than their current status. UM has widened its approach with more dealerships as buyers in almost all major cities now have access to their products with ease.
It was still expected to bring bigger numbers and that could now only be possible through their new model named Duty 230. Renegade Sport S was their most inexpensive model with a price tag of INR 1.64 lakh while now this tag goes to Duty 230 S at INR 1.11 lakh.
First 50 buyers of UM Thor will get their delivery at UM’s plant in Italy. A two year free charging program for buyers will also start across all dealerships in India.
Auto Expo 2018 News & Updates[/caption]
UM Renegade Thor Launched in India @ INR 9.90 Lakh[/caption]
Auto Expo 2018 is a great platform and they have used it well for this launch event. All this won’t come easy as buyers have quite interesting options available around this price tag and thus, branding Thor in an effective way is a necessity.
This also limits the number of buyers and thus, one can expect Harley-Davidson and Kawasaki buyers moving into this direction. They are using 120mm front and 150mm rear tyre combination with ABS equipped disc brakes at both ends.
[caption id="attachment_186464" align="aligncenter" width="871"] UM Renegade Thor | Image Source[/caption]
UM Renegade Commando and Sport S were expected to perform better than their current status. UM has widened its approach with more dealerships as buyers in almost all major cities now have access to their products with ease.
It was still expected to bring bigger numbers and that could now only be possible through their new model named Duty 230. Renegade Sport S was their most inexpensive model with a price tag of INR 1.64 lakh while now this tag goes to Duty 230 S at INR 1.11 lakh.
First 50 buyers of UM Thor will get their delivery at UM’s plant in Italy. A two year free charging program for buyers will also start across all dealerships in India.
Auto Expo 2018 News & Updates
[caption id="attachment_180667" align="aligncenter" width="850"] Auto Expo 2018 News & Updates[/caption]Ad
I
Immanuel Raja is an Automotive Writer with 8 years of experience covering the Indian automotive landscape. He specializes in Electric Vehicles and Hybrid Technology, with particular expertise in battery systems, charging infrastructure, and the integration of alternative powertrains in Indian road conditions. Raja has extensively tested over 200 vehicles across various segments, from entry-level EVs to premium hybrids, developing nuanced insights into their performance on India's diverse and challenging roads. His analysis encompasses both technical specifications and practical ownership considerations that matter to Indian consumers, including charging accessibility, maintenance costs, and performance in extreme weather conditions. With a finger on the pulse of India's evolving automotive preferences, Raja delivers clear, factual assessments that help readers navigate the transition to electrified mobility in the context of India's unique market dynamics.
About the Author
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