As the electric mobility landscape continues to evolve, Ather Energy, the Bengaluru-based startup, is set to launch its highly anticipated Ather 450 Apex on January 6, 2024, at 12 noon. This forthcoming e-scooter promises to redefine the standards of speed and performance in the electric scooter segment.
Quicker and Bolder Design
The Ather 450 Apex, conceived to mark Ather Energy's decade-long journey, introduces a new Warp+ mode, elevating the speed capabilities beyond the already impressive Warp mode found in the 450X. While the visual identity remains akin to the existing 450S and 450X models, a distinctive rear bodywork hints at a unique design element. Teasers suggest a potential return of transparent body panels, reminiscent of the Series 1 Collector’s Edition in 2020. The tagline "the only scooter that dares to bare" fuels anticipation for bold design choices.
Tech-Forward Features
Borrowing from the success of the Ather 450X, the Apex is expected to feature the same 7-inch TFT touchscreen. Ather Energy continues its commitment to cutting-edge technology, incorporating Bluetooth connectivity, on-board navigation, hill-hold functionality, and controls for phone calls and music playback. A notable teaser claims that the 450 Apex could "eliminate the need for braking in most situations," hinting at advanced regenerative braking capabilities, similar to single-pedal operation in certain electric cars.
Pricing and Delivery Schedule
Currently, the Ather 450X, equipped with a 3.7kWh battery pack, is priced at Rs 1.45 lakh, with an additional cost of Rs 1.68 lakh for the Pro Pack, featuring advanced connected features. Anticipating an enhanced feature set in the Apex, it is expected to be positioned at a premium over the 450X. Deliveries for the Ather 450 Apex are scheduled to commence in March 2024.
Innovation Continues
Ather Energy recently rolled out over-the-air (OTA) updates for the 450X, showcasing the brand's commitment to continuous improvement. Notably, the update includes two-wheeler-specific map routes for on-board navigation, marking a significant step in providing tailored navigation solutions for scooters, a first in the industry.
As the Ather 450 Apex prepares to hit the streets, it symbolizes not just a celebration of Ather Energy's achievements but also a forward-looking stride into the future of electric scooters, blending performance, technology, and distinctive design.