Will the MG Majestor eat into sales of the Gloster?
The MG Majestor, which is bigger and perhaps more premium than the Gloster, could dent sales of its smaller sibling. The Majestor’s arrival could overshadow the Gloster, which has already found its feet in the premium SUV segment. As a result, MG's product strategy and market positioning are questioned. Will the Majestor draw an entirely new customer base or will it merely encourage Gloster customers to buy more? Also, we need to think about how MG will differentiate the two models with regards to features, pricing and marketing. The aim of this question is to understand the possible repercussions upon MG's existing lineup and eventually the premium SUV segment in India keeping in view factors such as brand image, customer preferences, and market segmentation.
No, they'll get along just fine. Fortuner and Innova are both sell well for Toyota, it's like that. For different needs, different sizes.
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Will the MG Majestor eat into sales of the Gloster?
23 January 2025 10:47
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