Is this the Mahindra XUV.e8's bold step forward in design, or a lazy electric conversion of the XUV700?
Car enthusiasts have been talking a lot about the Mahindra XUV.e8's design. It has a lot in common with its ICE counterpart, the XUV700, but there are some differences—most notably in the front fascia and some EV specific design elements. The result has been debates as to whether Mahindra has done enough to set its electric offering apart, and give its EV line its own identity. Some say it's smart to continue the design continuity with the popular XUV700; others say a more radical break would have been fine for a next generation electric vehicle. In many cases, the conversation revolves around striking a balance between brand recognition and the need for EVs to be unique in a highly competitive market. But there's also talk of how the design decisions could affect the car's aerodynamics and efficiency, which are key considerations for an EV.
I believe it makes sense to keep it similar to the XUV700. Why mess with success? People love that design. On top of that, it'll make the switch for buyers from ICE to electric a little easier.
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