Is one of the things missing from the Hilux which may put off modern buyers its lack of advanced driver assistance systems (ADAS)?

With automotive technology growing, many vehicles now come with a suite of driving assisting systems known as (ADAS) advanced driver assistance systems which consist of features such as adaptive cruise control, lane keeping assist and automatic emergency braking. But Toyota Hilux models more basic ones and in particular markets often do not contain modern safety and convenience features. It is quite noticeable seeing as the Hilux is known as a strong and reliable vehicle. To some, the absence of ADAS keeps the Hilux honest with its deserved rugged, no frills roots; whereas others say it's a major oversight in an age of safety consciousness. Since the Hilux is usually a truck more traditional in the way it deals with system, let’s see if that still styles with an OEM that is not the norm when addressing traditional trucks.