Does the price tag for the Bolero Neo add up to its features and abilities as one of the compact SUVs ruling the market?
With this pricing, the Mahindra Bolero Neo will take on feature loaded compact SUVs and crossovers in the Indian market. As a result there has been debate about the value proposition. The Neo is rugged, has off road capability, and Mahindra has a reputation for being durable, supporters say, making the price tag appropriate. But critics say for the same money, buyers can get vehicles with more modern features, better safety ratings and more refined on road manners. It gets to the larger question of how to value different attributes in a car, the old toughness versus the new amenities. The second part of the thesis explores whether there is still a market for more basic, rugged vehicles in urban and semi urban areas, or whether the Neo would be ideal for particular rural markets. The question is also open on whether the company should reposition the Neo or add more features to make it more competitive in its price bracket.
It’s overpriced for what you get. For the same money, you can find much more modern and feature packed SUVs. The Bolero name is being traded too much on the Neo.
Most Popular Cars
Based on Cars Popular on Maxabout
Hyundai i20 Magna IVT
₹ 8,88,800
317 Views
Toyota Glanza Sport
₹ 9,00,000
572 Views
Renault Kiger RXT AMT Dual Tone (O)
₹ 9,02,990
332 Views Recently Added Cars
New Cars Added On Maxabout
Renault Triber Emotion
₹ 8,64,995
59 Views
Renault Triber Techno
₹ 7,99,995
62 Views
Renault Triber Evolution
₹ 7,24,995
54 Views Upcoming Cars
Exciting Upcoming Cars
Maruti Swift Hybrid
₹ 10,00,000
637 Views
Renault Boreal Bigster SUV
₹ 13,00,000
665 Views
Leapmotor T03
₹ 8,00,000
360 Views Discussions and Questions Does The Price Tag For The Bolero Neo Add Up To Its Features And Abilities As One Of The Compact Suvs Ruling The Market
Ask a Question
Latest News
Recently Added News
Honda N One e 2025: In-Depth Review of Features, Specs, and 245km Range
Tuesday, 29 July 2025 16:09 PM
2025 Tesla Model Y Price Reveal: Key Features, Range, and What’s New This Year
Monday, 28 July 2025 16:57 PM
2025 Triumph Thruxton 400: Red Launch Colour & Key Highlights Revealed
Monday, 28 July 2025 15:22 PM
Hyundai Exter Hy CNG Duo: India’s Most Practical CNG SUV Explained (2025)
Friday, 25 July 2025 13:27 PM