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SWM stands for Sironi Vergani Vimercate Milano. For those who are wondering about the full form, The W used here can be broken down to double V and everything becomes crystal clear.
The brand came into existence in 1971 with Sachs sourced engines and small capacity enduro bikes. After full shutdown, SWM was resurrected at 2014 EICMA in Milan. They now have six street and enduro specific models for global markets. They started making Rotax TL125 and TL320 in 1977 with components sourced from Marzocchi and other reputed manufacturers. They initially selected White and Red as their only paint scheme.
SWM started using other colors after 1979 as bikes that came later used blue frames, yellow/black paint finish and much more than before. They started using alloy swingarms from 1983 while new frame came into action an year later.
Even after brining the required changes, the brand went under liquidation and soon, production was ceased. Twenty years after the brand was ended for once, Ampelio Macchi helped SWM with six newly designed products as Shineray group of China funded the brand to get back on the track. It will share some of the engines with Husqvarna in the beginning.
Indian plans of SWM are pretty clear as they will place their products at competitive pricing for more sales. The classic series of bikes will carry medium displacement, single cylinder 445cc engine producing 29.5 HP at 7000 rpm and 33 Nm at 5500 rpm.
The engine comes mated to a 5-speed gearbox. It may not be the most powerful option here but exclusive designing will help them get the best out of these products. Adventure series of products will use a bigger 600cc engine producing 57 HP of max torque. This could act as the most impressively placed off-roader of all time.