Audi Sport, the performance arm of Audi is set to introduce the new Audi RS5 Avant in 2025 marking its foray into electrification. The RS5 Avant, succeeding the RS4, will be Audi Sport's first plug-in hybrid, aligning with Audi's strategy of assigning odd numbers to combustion cars and even numbers to EVs.
Powertrain and Platform
- The RS5 Avant will retain its 2.9-litre V6 engine but incorporate an electric motor to boost its output beyond the current 450hp and 600Nm.
- The next-generation A5 will continue to use the MLB platform, modified to accommodate a larger 14.4kWh battery, enhancing the electric range.
- Audi Sport aims to ease the transition to electric power and retain existing customers through the gradual introduction of plug-in hybrid models.
Electrification Strategy
- Audi Sport's decision to embrace plug-in hybrid powertrains aligns with a broader strategy to transition to electric power by 2035.
- The company emphasizes maintaining the DNA of RS models ensuring a blend of everyday versatility and high-performance driving.
- Existing hybrids in Audi's lineup include the TFSIe versions of various models, offering a combination of petrol and electric power.
Competitive Landscape
- The RS5 Avant enters a segment where competitors, like the Mercedes-AMG C 63, have also transitioned to plug-in hybrid powertrains.
- The move toward electrification aims to balance acceleration, dynamics and customer preferences.
Exterior and Dimensions
- Prototypes of the RS5 Avant reveal distinctive features such as flared arches, sports wheels, and air outlets for optimized engine cooling.
- Sedan and Avant estate body styles are expected, maintaining dimensions similar to the current A4.
- Audi Sport showcases a commitment to performance evident in the design elements of the RS5 Avant prototypes.
Market Presence and Global Strategy
- While the RS5 Avant's entry into the Indian market is not confirmed, Audi Sport remains optimistic about keeping pace with Audi's broader electrification program.
- The performance division emphasizes technology synergy with Audi AG allowing for strategic decision-making regarding electrification.
Customer Path to Electrification
- Audi Sport recognizes the importance of a gradual transition, considering the usage profiles of its customers.
- Models like the RS4 and RS6, known for longer-distance drives, may adopt hybridization before a complete shift to electric power.
The introduction of the new Audi RS5 Avant signifies Audi Sport's commitment to blending high-performance capabilities with the evolving landscape of electrification. As the automotive industry continues its journey toward sustainability Audi Sport aims to provide a seamless and exciting transition for its customers.