The Hyundai Exter, a contemporary SUV making waves in the market, has achieved a significant milestone by crossing the coveted 1 lakh bookings mark in India. Launched in July 2023 with an initial price tag of Rs. 6 lakh (ex-showroom), the SUV has swiftly garnered attention, showcasing its popularity in the competitive automotive landscape.
In-Depth Look at the Hyundai Exter's Success
- Launch and Initial Reception: The Hyundai Exter made its debut in July 2023, entering the SUV segment with a competitive edge. At the introductory price of Rs. 6 lakh (ex-showroom), the model quickly gained traction among consumers seeking a blend of style and performance.
- Rapid Booking Milestones: The SUV reached the 50,000 bookings milestone within a short span after its launch, demonstrating its instant appeal to the Indian market. Following this, the Exter continued its impressive run, achieving the 75,000 bookings milestone in October 2023.
- Variant Options: Available in seven distinct variants—EX, EX (O), S, S (O), SX, SX (O), and SX (O) Connect—the Exter caters to a diverse range of preferences and requirements.
- Price Range: Positioned competitively, the Hyundai Exter offers a price range from Rs. 6.35 lakh to Rs. 10 lakh (ex-showroom), ensuring accessibility for a broad spectrum of buyers.
- Powerful Performance: Mechanically robust, the Exter is equipped with a 1.2-litre NA petrol engine available with both a five-speed manual and an AMT unit. The engine, capable of running on petrol and a company-fitted CNG kit, delivers a dynamic performance with 82bhp and 114Nm of torque in petrol mode. The CNG version offers 68bhp and 95.2Nm of peak torque.
Continuous Success Since Launch
The success of the Hyundai Exter reflects the evolving preferences of Indian consumers seeking a perfect blend of style, performance, and affordability. As it continues to make waves the SUV is poised to leave a lasting impact on the Indian automotive landscape setting new benchmarks in its segment. The journey of the Hyundai Exter showcases not just a vehicle but a symbol of automotive excellence that resonates with the modern Indian driver.