2 min read
244 views
New Tata Sierra TV Commercial Officially Released
After the official unveiling of the Tata Sierra concept at the Auto Expo 2020, the brand has recently released its TV Commercial. If launched, the production variant of the new Tata Sierra will be available in petrol, diesel as well as electric versions in the Indian market. The TV commercial of ...
After the official unveiling of the Tata Sierra concept at the Auto Expo 2020, the brand has recently released its TV Commercial. If launched, the production variant of the new Tata Sierra will be available in petrol, diesel as well as electric versions in the Indian market.
The TV commercial of the SUV showcases the concept in all its glory. It is based on the Altroz ALFA platform and carries the signature design elements of the original Sierra model as it features the same curved-over rear-side windows.
Its resemblance with the original Sierra can be justified only from the single-piece rear glass shield that goes all the way to the roof of the SUV. To make the new model of Sierra more attractive, the front fascia comes featured with a sleek grille that is mated to even sleeker headlight units. It gets massive wheel arches which make the SUV look bold and powerful.
The concept showcased at the Auto Expo 2020 gets a unique layout for the doors. The Sierra concept has no rear door on the left-hand side but the right side of the car features a sliding rear door. The cabin of the car has a lounge-like seating area while the front passenger seat can also be rotated to face the rear side.
Mechanically, the SUV is expected to be available with a 1.2L turbocharged petrol and a 1.5L turbocharged diesel engine options that are available on the Tata Altroz. The EV variant of the car will get the same technical specifications as that of the electric variant of the Altroz.
The new Tata Sierra will be positioned between the Nexon and the Harrier in the brand’s portfolio. It will compete against the likes of Hyundai Creta and Kia Seltos. These two cars currently dominate the midsize premium SUV segment in India.
[caption id="attachment_543877" align="aligncenter" width="850"]
Meet Officially Customized Force Gurkha SUV[/caption]
New Tata Sierra TV Commercial
The dimensions of the car have also been revealed. It measures 4,150mm in length, 1,820mm in width, 1,675mm in height. The wheelbase of the SUV stands at 2,450mm. The design of the new Tata Sierra concept is quite futuristic.
Its resemblance with the original Sierra can be justified only from the single-piece rear glass shield that goes all the way to the roof of the SUV. To make the new model of Sierra more attractive, the front fascia comes featured with a sleek grille that is mated to even sleeker headlight units. It gets massive wheel arches which make the SUV look bold and powerful.
The concept showcased at the Auto Expo 2020 gets a unique layout for the doors. The Sierra concept has no rear door on the left-hand side but the right side of the car features a sliding rear door. The cabin of the car has a lounge-like seating area while the front passenger seat can also be rotated to face the rear side.
Mechanically, the SUV is expected to be available with a 1.2L turbocharged petrol and a 1.5L turbocharged diesel engine options that are available on the Tata Altroz. The EV variant of the car will get the same technical specifications as that of the electric variant of the Altroz.
The new Tata Sierra will be positioned between the Nexon and the Harrier in the brand’s portfolio. It will compete against the likes of Hyundai Creta and Kia Seltos. These two cars currently dominate the midsize premium SUV segment in India.
New Tata Sierra Photos
[caption id="attachment_543877" align="aligncenter" width="850"] Meet Officially Customized Force Gurkha SUV[/caption]I
Immanuel Raja is an Automotive Writer with 8 years of experience covering the Indian automotive landscape. He specializes in Electric Vehicles and Hybrid Technology, with particular expertise in battery systems, charging infrastructure, and the integration of alternative powertrains in Indian road conditions. Raja has extensively tested over 200 vehicles across various segments, from entry-level EVs to premium hybrids, developing nuanced insights into their performance on India's diverse and challenging roads. His analysis encompasses both technical specifications and practical ownership considerations that matter to Indian consumers, including charging accessibility, maintenance costs, and performance in extreme weather conditions. With a finger on the pulse of India's evolving automotive preferences, Raja delivers clear, factual assessments that help readers navigate the transition to electrified mobility in the context of India's unique market dynamics.
About the Author
Explore the story
Related news
Commercial Vehicles
Tata and Amazon plan 3,000 electric trucks over three years
Commercial Vehicles
Tata Motors CV Q2 revenue rises 36%: reported results and margins explained
Comments
Share your view and join the discussion.
Start with:
Earn reward points for every comment and get a chance to win ₹1,000 in our weekly lucky draw. Sign in with Google in one tap.
Start the conversation
No one has commented on this article yet. Be the first to share your view.
Want to read more automotive news?
Stay updated with the latest car launches, reviews, and industry insights.
Browse All News