Will the 801 eat into the sales of the 401 in India?
But with the larger Svartpilen 801 making its way to India, there are worries that it might hurt sales of the existing Svartpilen 401 in the Indian market. The 401 has been a relatively successful bike, and has appealed to riders looking for a stylish yet approachable neo retro bike. It has similar styling in a more powerful package, which may entice some buyers to go a little further. But the 401's popularity among newer riders and the fact that there's a big price difference might help keep their sales. The question is whether the Indian market can sustain both models, or whether the 801 will supplant its smaller sibling.
Nah, they're targeting different segments. The 401 is for new riders, the 801 is for experienced riders wanting to upgrade.
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Will the 801 eat into the sales of the 401 in India?
28 January 2025 09:39
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