What impact would the TecPac subscription model have on resale value of Chetak?
The Bajaj Chetak Urbane's introduction on the TecPac subscription model invites us to question the long term value and resale prospects of the scooter. Whereas other traditional vehicle features are an integral part of the vehicle, the TecPac introduces a time limited nature to some of its functionalities. That would likely have repercussions for how the scooter is priced within the second hand market. While physical condition and mileage will likely be a part of any buyer’s consideration, they may need to factor in the state of the service’s TecPac subscription as well. Would an active TecPac Chetak be worth a lot more than one without? How will a subscription be transferred between owners? All these considerations make the already complex process of buying and selling used cars that much more complicated, especially in the fast moving electric scooter market.
It will tank the resale value, I think. Would anyone want to purchase a used scooter with locked features?
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What impact would the TecPac subscription model have on resale value of Chetak?
15 January 2025 09:28
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