Since the Ioniq 5's release, the car's design has been a big topic of conversation. It is boxy, yet sleek, angular, and has pixel like LED lights, making it stand out from the crowd of other EVs on the market. But some praise its bold styling as a breath of fresh air and others find it polarizing, or even gimmicky. With a retro feel but a futuristic twist, the design is a nod to Hyundai’s first mass produced car, the Pony. This is a unique approach to EV design, and it begs the question of whether it will age well or get dated quickly. Furthermore, the design is being debated by EV enthusiasts about its impact on aerodynamics and efficiency. Is this daring design direction a new standard for EV aesthetics or is it too niche to ever have broad appeal?