So why is the Ertiga so popular with these taxi services, when it has so many limitations?

Question

Airport transfers and intercity travel have become common features of the Maruti Ertiga on taxi fleets across India. It has been criticised for its performance and safety but is still a favourite with many taxi operators. So, what makes the Ertiga so appealing to this segment? Is it all about the cheap running costs or is there more to it? Now let’s look at the reasons why the Ertiga has been the leader in the taxi market and whether this popularity will remain in the face of newer competition and changing consumer tastes.

@sakshi-gup · Accepted Answer

It has great resale value, which is a big deal to fleet operators who want to upgrade.

@shiba-ansa · Answer

That's more about the lack of good alternatives in that price range for 7 seater.

@sakshi-gup · Answer

It is a huge factor of reliability. These cars can run lakhs of kilometers without any major problems.

@arjun-gupt · Answer

It has the lowest initial cost, maintenance, and fuel efficiency that other brands cannot cover.

@manish-sah · Answer

One big plus for taxi operators is Maruti’s widespread service network.

@piyush-pah · Answer

It’s spacious inside and the middle row is comfortable for passengers.

@ashish-kum · Answer

The running costs are all that matters. The super cheap operation is because of CNG variant.

So why is the Ertiga so popular with these taxi services, when it has so many limitations?

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