Top end models of the new Toyota Land Cruiser 300 series sell for nearly $170,000. It's a workhorse on and off the road and is lauded for its legendary reliability, but plenty think that when compared to top competitors from European luxury SUVs, the tech and interior quality don't quite measure up to the price tag. The vehicle is strong, and has a following, however some question whether the expense is well worth its features and performance. For some, the Land Cruiser's durability and resell value wins out against some other brands that they feel provide more advanced features and comfort for the same price. The corner the Land Cruiser walks is the balance that needs to be struck between sticking to its roots — its rugged genetics, if you will — and what modern luxury SUV buyers expect.