Can the MG Comet EV drive EV adoption in India?
With the introduction of the MG Comet EV, it has started a discussion about its effect on electric vehicle adoption rates in India. The company sees it as an affordable, city focused EV that could act as an entry point for many consumers who are interested in electric vehicles, but have been wary due to high prices or practicality concerns. But, the question is will its limited range and its unique design find enough appeal among a wide enough audience to really move the needle with EV sales? The launch of the Comet also brings into question what types of EVs will be the most successful in the Indian market, the role price point will play in driving adoption, and the importance of having compact, purpose built EVs versus electric versions of popular existing models. This issue is connected to wider issues of urban mobility, environmental concerns and future of transport in rapidly developing countries like India.
The Comet could be a game changer for EV adoption, I think. It is affordable, easy to use and great for city driving. The car might be the one that finally gets people to give EVs a try.
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Can the MG Comet EV drive EV adoption in India?
07 January 2025 08:04
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