Discussions and Questions - Ashok Leyland Ashok Leyland - Page 31
What does the failure of the Ashok Leyland Stile in India say about the state of the country’s automotive market?
31 January 2025 06:48
This indicates the established players in MPV segment. It is incredibly difficult to break into a market which is dominated by trusted names such as Maruti and Toyota, even for a known brand like Ashok Leyland.
What does the failure of the Ashok Leyland Stile in India say about the state of the country’s automotive market?
31 January 2025 06:48
It is a reflection of the brand perception issue in India. This illustrates how rigid brand associations can be, as consumers had a hard time accepting a passenger vehicle from a commercial vehicle maker.
What does the failure of the Ashok Leyland Stile in India say about the state of the country’s automotive market?
31 January 2025 06:48
This proves that the Indian market is not only price sensitive, it is value sensitive. It was priced lower than the Evalia, but not low enough to attract buyers, suggesting the consumers regarded the overall package and not just the price tag.
What does the failure of the Ashok Leyland Stile in India say about the state of the country’s automotive market?
31 January 2025 06:48
It shows how powerful after sales service and dealer network can be in this country. Perhaps, Ashok Leyland’s lack of experience in the passenger vehicle segment could have meant that they had a weaker support system compared to established players.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
Absolutely! Such a CNG version could have been a game changer. In times of rising fuel costs, a CNG Stile would have been perfect for taxi fleets and commercial use.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
I disagree. The main problem with the Stile was not the lack of a CNG option but the car’s unconventional design. It might not have even succeeded even with CNG.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
It's hard to say. Had CNG been of any help, the Stile would still have found it difficult to stand out in the crowd, as it was competing with established players like Maruti Suzuki Ertiga and Toyota Innova.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
I believe it was a missed opportunity. For commercial use, CNG vehicles are very popular in metros. That was a market that Ashok Leyland could have capitalized on.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
Maybe, but timing is everything. In 2013, the CNG infrastructure was not as developed as they are now. That may not have changed much back then.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
It was already on the high side of the pricing of the Stile. It would have been even more expensive as a CNG variant and therefore less appealing.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
I think that it could have worked if marketed well. The CNG Stile could have been a good bet for Ashok Leyland to leverage its strong presence in the commercial vehicle sector.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
Nevermind that the Stile was based on the Evalia, which also failed. The CNG option may not alone have saved it.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
They should ensure that it is a rugged, reliable workhorse. Further Add: GPS tracker and fleet management system to commercial users.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
Would be electrification I’d say they need to go all in. An electric Stile with a decent range can be a game changer for intra city logistics or taxi service operations.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
How about a modular interior? It would be unique in the segment for something that can be easily converted from passenger to cargo configuration.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
Before anything else, they need to get their basics right – a better build quality, a reworked engine, and a reduction in NVH levels. Then combine with modern tech such as a huge touchscreen and connected car features.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
Considering that Ashok Leyland specializes in commercial vehicles, they could be a USP for them to extend the warranty period and lower the maintenance cost. That would be attractive for fleet operators.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
I would say they should put it in the position of a mini-ambulance or mobile clinic. Add the required medical equipment mounts and power outlets. It may be great for rural healthcare.
The Ashok Leyland Stile CNG was a missed opportunity in the Indian market?
31 January 2025 06:48
Can we make it into a mobile office? Add built in 4G hotspot, foldable tables and power outlets. Perfect for on-the-go professionals.
Is the Ashok Leyland Dost Strong truly the hype it is being made out to be?
31 January 2025 06:41
Absolutely! I’ve been running the Dost Strong for my small business for over a year now and it’s been a complete workhorse. The capacity is impressive, and it drives like a dream, even fully laden.
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