Volvo S60 Diesel D5 Summum (2012) Updates

Thursday, 15 March 2012 05:32 AM The Volvo S60 D5 Summum, launched in India in 2011, was part of Volvos effort to establish itself in the luxury car market. The vehicle came with a powerful 2.4-liter, 5-cylinder diesel engine producing 208 bhp and 420 Nm of torque. Despite its impressive specs, the car faced challenges due to Volvos perceived image as a bus manufacturer rather than a car maker. I think this perception gap was a significant hurdle for Volvo in gaining traction in the Indian market.

Monday, 20 February 2012 07:13 PM In an attempt to boost sales, Volvo announced plans to launch cheaper and more fuel-efficient variants of the S60 in early 2012. These new variants, named Kinetic and Summum, were expected to be priced at Rs. 23 lakhs and Rs. 27 lakhs respectively, making them more competitive in the Indian luxury car segment. This move was seen as a strategic step to attract more buyers.

Friday, 10 February 2012 06:57 AM The Volvo S60 D5 Summum was praised for its excellent build quality, premium feel interiors, and powerful engine. However, owners reported some issues such as low ground clearance, software and electrical niggles, and expensive spares and accessories. Despite these challenges, the car remained a rare and attention-grabbing vehicle on Indian roads. I believe the build quality and performance made it a worthwhile investment for those who valued durability and power.

Wednesday, 25 January 2012 07:08 AM Volvo emphasized the advanced safety features of the S60 D5 Summum, including laser-assisted auto-braking and adaptive cruise control. These features were a key selling point, especially for safety-conscious buyers in the Indian market. The focus on safety aligned well with Volvos global reputation for prioritizing vehicle safety.

Sunday, 15 January 2012 07:33 AM The S60 D5 Summum offered a range of comfort and convenience features such as automatic climate control, leather upholstery, and adjustable door mirrors. The car also featured a practical boot space that could be increased by folding down sections of the rear seat. These features enhanced the overall driving and passenger experience.

Tuesday, 20 December 2011 12:26 PM In terms of fuel efficiency, the Volvo S60 D5 Summum delivered around 12 km/l in city driving and up to 16 km/l on highways, depending on driving conditions. Owners reported that the engine was most relaxed between 100 to 140 kmph, which contributed to better fuel economy. I think this balance of power and efficiency was a significant selling point.

Tuesday, 15 March 2011 09:32 PM The initial launch of the Volvo S60 in India in March 2011 included three variants, with the D5 Summum being one of the diesel options. It was priced at Rs. 32 lakhs, which was on the higher side compared to other luxury sedans available in the market. This pricing strategy was a challenge for Volvo in attracting more buyers.

Thursday, 10 March 2011 03:13 PM The Volvo S60 D5 Summum came with several advanced features like traction control, speed limiter, and remote keyless entry. These features added to the cars appeal and provided a premium driving experience. I think these features were ahead of their time and contributed to the cars exclusivity.

Friday, 25 February 2011 05:04 PM Despite its strong features, the Volvo S60 D5 Summum faced competition from established luxury brands like BMW, Audi, and Mercedes-Benz. The brand loyalty and recognition of these competitors made it difficult for Volvo to gain significant market share in India.

Tuesday, 15 February 2011 08:46 PM The design of the Volvo S60 D5 Summum was praised for its sleek and modern look, with colors like white and blue accentuating its curves. However, the low ground clearance was a concern for many potential buyers, especially given Indias road conditions. I believe the design was a strong point, but practical considerations often took precedence.