Toyota Urban Cruiser Mid Updates

Wednesday, 09 November 2022 10:54 AM Toyota has discontinued the Urban Cruiser sub-compact SUV in India, marking the end of its lifecycle. The SUV was priced between Rs. 9.03 lakh and Rs. 11.73 lakh. This move comes as the vehicle failed to gain significant traction in the competitive sub-4 meter SUV segment. I think this decision was inevitable given the stiff competition from other models like the Maruti Suzuki Vitara Brezza and Hyundai Venue.

Monday, 10 October 2022 09:03 PM The Toyota Urban Cruiser, which was essentially a rebadged version of the Maruti Suzuki Vitara Brezza, saw a significant drop in sales in the months leading up to its discontinuation. In September 2022, the Urban Cruiser’s sales dropped nearly 90 percent, making it one of the least selling sub-4 meter SUVs. I believe this decline was due to the lack of distinct features that could set it apart from its Maruti counterpart.

Wednesday, 23 September 2020 07:14 PM Toyota Urban Cruiser was launched in India on September 23, 2020, with prices starting at Rs. 8.40 lakh and going up to Rs. 11.30 lakh. The SUV was available in both manual and automatic transmission options and was powered by a 1.5-liter petrol engine. I think the launch was well-timed, but the model needed more unique features to attract buyers.

Wednesday, 23 September 2020 03:50 PM The Urban Cruiser was part of the Toyota-Suzuki global alliance and shared many components with the Maruti Suzuki Vitara Brezza. However, it did offer some distinct styling changes, including a different front grille and bumper design. I believe these minor changes were not enough to make a significant impact in the market.

Wednesday, 23 September 2020 03:17 PM Toyota Urban Cruiser came with several features such as automatic climate control, parking sensors, cruise control, and a wireless charger. Despite these amenities, the SUV failed to capture a substantial market share. I think the features were on par with competitors, but the overall package lacked a unique selling proposition.