Maruti Alto 800 Onam Edition Updates

Tuesday, 01 December 2015 02:54 AM The launch of the Alto 800 Onam Edition marked a significant moment in Maruti Suzukis regional marketing efforts. By celebrating local festivals and incorporating cultural elements into their products, Maruti demonstrated its commitment to connecting with customers on a deeper level. This approach is likely to continue in future marketing strategies.

Sunday, 15 November 2015 12:11 AM The Alto 800 Onam Editions popularity was also due to its affordability, with the additional features package priced at Rs. 17,350, which was seen as a good value proposition. This pricing strategy helped in attracting a wider range of buyers, especially those looking for a budget-friendly option during the festive season.

Sunday, 01 November 2015 06:07 PM Maruti Suzukis commercial success with the Alto 800 Onam Edition was attributed to the companys strong understanding of the Kerala market. By aligning the cars features and pricing with local preferences, Maruti was able to achieve significant sales during the Onam festival. This strategy is a testament to the companys market insight and customer-centric approach.

Thursday, 15 October 2015 02:39 PM The Onam Edition of the Alto 800 was noted for its aesthetic enhancements, including unique body graphics and new seat covers, which gave the car a distinct look. These visual upgrades, combined with the additional features, made the car more appealing to buyers looking for a festive special. I think the design elements really stood out in this edition.

Thursday, 01 October 2015 06:45 PM The success of the Alto 800 Onam Edition highlighted Maruti Suzukis ability to tailor their offerings to specific regional markets. By offering a unique package that resonated with the local culture, Maruti was able to enhance customer satisfaction and drive sales. This approach is likely to be replicated in other regional markets as well.

Tuesday, 15 September 2015 06:35 AM Maruti Suzukis decision to launch the Onam Edition of the Alto 800 was seen as a strategic move to capitalize on the festive spirit in Kerala. The inclusion of features like designer seat covers, door sill guards, and an ambience light added to the cars appeal, making it a popular choice among local buyers. This approach demonstrated Marutis understanding of regional consumer preferences.

Tuesday, 01 September 2015 01:01 AM The Alto 800 Onam Edition was praised for its value-for-money package, offering features like reverse parking sensors and a music system at a significantly lower cost than if purchased separately. This strategy helped in attracting more buyers during the festive period, leveraging the cultural significance of Onam in Kerala. I believe such targeted marketing can significantly impact sales.

Thursday, 20 August 2015 04:00 PM The Onam Edition of the Maruti Alto 800 includes several cosmetic and feature upgrades such as unique body graphics, mud-flaps, window visors, new dual-tone seat covers, and a steering cover. Mechanically, it remains unchanged, powered by the 796cc three-cylinder petrol engine producing 47.3bhp and 7kgm of torque. This special edition was well-received in Kerala, highlighting Marutis focus on regional market preferences.

Thursday, 20 August 2015 12:30 AM Maruti Suzuki delivered 3,000 cars on the first day of the Malayalam month Chingam, with 1,000 units being the Alto 800 Onam Edition. This initiative underscored the importance of Kerala as a key market for Maruti Suzuki, with the Alto 800 being the highest-selling model in the region. The special edition was seen as a way to delight customers with additional features at a discounted price.

Tuesday, 18 August 2015 05:43 PM Maruti Suzuki launched the Alto 800 Onam Edition, a special edition of the Alto 800, exclusively for the Kerala market to celebrate the Onam festival. This edition comes with 15 additional features, including reverse parking sensors, a music system with speakers, power car charger, Onam graphics and decals, and embroidered cushions. The package is available for Rs. 17,350, which is 26 percent less than the original package cost. I think this is a great move to boost sales during the festive season.