Mahindra Verito Executive Special Edition Updates

Thursday, 13 October 2011 01:10 AM Mahindras Vivek Nayer, Sr. Vice President – Marketing, Automotive Sector, stated that the Verito Executive Edition will add a more premium status quotient to the saloon, leveraging its existing strengths in space and mileage. The car retains features like a driver airbag, ABS with EBD, variometric AC, and a rear spoiler. This combination should appeal to customers looking for both comfort and safety.

Wednesday, 12 October 2011 11:41 AM The Verito Executive Edition is available in two colors: Pearl White and Walnut Brown. It comes with engine options including a 1.5-litre 65bhp diesel and an 85bhp 1.6-litre petrol engine. The pricing varies based on the emission norms, with the BS IV variants being slightly more expensive. I think the color options are quite appealing and should cater to different tastes.

Wednesday, 12 October 2011 07:38 PM Mahindras Pravin Shah, Chief Executive, Automotive Division, highlighted that the Verito Executive Edition is designed to meet the increasing customer demand for a stylish and feature-rich sedan. The cars solid build quality and performance are expected to handle Indian roads well. This focus on customer aspirations could help boost sales significantly.

Wednesday, 12 October 2011 06:24 PM The Verito Executive Edition includes several convenience features such as integrated Bluetooth and USB connectivity, which are becoming essential in modern cars. These features, along with the premium interior and exterior enhancements, aim to provide a more luxurious driving experience. I believe these features will be well-received by the target audience.

Wednesday, 12 October 2011 03:08 PM The Verito Executive Edition competes directly with other popular sedans like the Swift ZDi/ZXi and Etios base variants. With its class-leading space, comfort, and excellent mileage, Mahindra is positioning the Verito as a strong alternative in the segment. I think the competition will drive innovation and better value for customers.

Wednesday, 12 October 2011 06:01 AM The launch of the Verito Executive Edition follows closely after the introduction of Mahindras XUV 500 SUV, indicating the companys aggressive marketing and product enhancement strategy. This move is expected to keep Mahindra competitive in the Indian automotive market.

Monday, 10 October 2011 06:52 AM Mahindra launched the Verito Executive Special Edition, a limited edition of the Verito sedan, targeting corporate executives, professionals, and businessmen. The car is priced between Rs 5.95 lakh and Rs 7.09 lakh, depending on the engine and emission norms. It features alloy wheels, body decals, leather seat covers, and a leather-wrapped steering wheel. I think these additions give the Verito a more premium feel, which could attract more buyers.

Monday, 10 October 2011 04:34 PM The Verito Executive Edition comes with several exterior enhancements, including Pearl White paint, new alloy wheels, blue vision headlamps, and special edition badging. Inside, it boasts a touch-screen navigation unit, Bluetooth connectivity, Italian leather seats, and a leather-wrapped steering wheel. These features are designed to elevate the cars style, premiumness, and comfort. I believe these upgrades make the Verito a strong contender in its segment.

Monday, 10 October 2011 03:52 PM Mahindras strategy with the Verito Executive Edition is to enhance the cars appeal by adding premium features without significantly increasing the price. This approach is aimed at attracting more buyers who are looking for a balance between affordability and luxury.

Sunday, 09 October 2011 08:24 PM Despite the launch announcement, some dealers reported that the Verito Executive Edition had not been officially available for sales immediately. This delay might have affected the initial sales momentum, but the cars features and pricing were still seen as competitive in the market.