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Sales Analysis: Mercedes vs BMW vs Audi vs Jaguar Land Rover vs Volvo

Sales Analysis: Mercedes vs BMW vs Audi vs Jaguar Land Rover vs Volvo

2018 was an excellent year for the majority of luxury car brands in India. The sales rise was clearly visible for BMW India while Mercedes enjoyed the same old status of being the most-selling luxury brand in India. Audi witnessed clear downfall while JLR (Jaguar Land Rover) and Volvo posted a rise in the total number. Mercedes Benz was good for 15,538 units in 2018 while BMW followed next with 11,105 units. The number of buyers that added to the second brand (BMW India) was almost similar to the number lost by Audi India in the year 2018.

Mercedes vs BMW vs Audi vs JLR vs Volvo

Luxury Car Sales Report (2018)

  • Mercedes-Benz: 15,538 Units
  • BMW + Mini : 11,105 Units
  • Audi: 6,463 Units
  • Jaguar + Land Rover: 4,596 Units
  • Volvo: 2,638 Units
Audi registered 6,463 units while JLR showed an impressive rise in number with 4,596 units. Volvo is the fifth highest selling luxury brand of India with 2,638 units. They registered 30% growth in comparison to the number posted in 2017. In comparison to these five, Jeep India posted 18,287 units for the Compass in 2018. The number for other cars must have been negligible in comparison to these five top brands. However, it is clearly seen that buyers are not getting their hands on the new Compass at such a drastic rate anymore. The biggest reason is the lack of automatic gearbox on the diesel Compass. [caption id="attachment_263649" align="aligncenter" width="1024"]Mercedes-Benz EQC Mercedes-Benz will soon launch the EQC Electric SUV in India[/caption] Mercedes-Benz can bring shivers to the sales number posted by Skoda and Jeep in India. The Czech-based brand is good for just 16,692 units in the year 2018. VW owns the brand and thus, could focus getting more out of Skoda in 2019. Volkswagen itself was good for 37,012 units through the large network of dealerships. Apart from the top 5 premium brands, buyers in India can get their hands on Ferrari, Lamborghini, Maserati, Porsche, and many other performance brands in India. They have a limited number of dealerships and most cars are not fit for everyday use. Sales Data Source

Related Questions and Answers

Most Popular Answers for Mercedes
What is the Mileage of Mercedes C-Class Diesel C250 CDI on Highways and City?
2022-12-29 06:12:29 AM
There are reports and rumours which suggest that Volkswagen is all set to bring in their new compact SUV to India. However, the car is still to arrive to the shores for testing and registeration. The whole process will take about an year and the launch is expected to be around the end of 2019.
What is the Mileage of Mercedes C-Class Diesel C250 CDI on Highways and City?
2022-12-29 10:15:36 AM
The mileage of Mercedes C-class Diesel C250 CDI is 11.45kmpl in the cities and 14.94kmpl on the highways.
What are the Safety Features in Mercedes B-Class Diesel?
2022-12-29 10:15:32 AM
Mercedes B-Class Diesel has a unique PRE-SAFE system, ATTENTION ASSIST system, ABS with EBD and ESC, a total of 7 Airbags, a HOLD function for brakes, Hill Start assist with Hold function, Acceleration Skid Control(ASC), Brake Assist, Tire pressure loss warning systems, 3-Point seat belts with belt force limiters and automatic crash detectors, engine immobiliser, central locking and hazard warning lights & interior warning lights in case of collision.
What are the Safety Features in Mercedes B-Class Diesel?
2022-12-29 06:12:04 AM
Tata Nexon is available with an automatic gearbox starting from a price of INR 7.50 lakh (ex-showroom Delhi) for the petrol engine and INR 8.53 lakh (ex-showroom Delhi) for the diesel engine. Earlier the automatic gearbox was available only on the top model but recent revsions have brought the automatic transmission to the mid-spec model as well.
What is the power output of Mercedes SLK-Class?
2022-12-29 06:12:25 AM
There are no plans yet that Honda will launch the Vezel compact SUV in India since they already have the entry level BR-V and WR-V in their lineup. Bringing in another product would only serve as a hurdle for the sales of their existing products.

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