Jaguar Land Rover (JLR) India has announced an 81% increase in year-on-year retail sales for the financial year 2024, selling a total of 4,436 units. This marks the highest sales figures the company has achieved in the last five years in India. The fourth quarter alone accounted for 854 units.
Standout Performers
The Range Rover and Defender models have been particularly successful, with sales growing by 160% and 120% respectively. Additionally, the 2024 Discovery Sport and Range Rover Evoque have also seen significant growth, with increases of 50% and 55% respectively.
Factors Driving Success
Rajan Amba, managing director of JLR India, attributes this success to the growing demand for premium luxury vehicles in India, especially the Range Rover and Defender brands. He also highlights the company's consistent record-breaking retail sales as a key factor in their growth.
Expansion Plans
Looking ahead, JLR India plans to introduce pure electric models for the Range Rover, Discovery, and Defender ranges. Jaguar, on the other hand, is set to transition to an all-electric lineup by the end of the decade.
Growth in Pre-Owned Business
JLR's certified pre-owned business has also seen notable growth, with a 28% increase year-on-year. This indicates a growing market for luxury pre-owned vehicles in India.
Overall, Jaguar Land Rover India's impressive sales figures reflect the strong demand for luxury vehicles in the country and the company's commitment to expanding its electric vehicle offerings in the near future.