Discussions and Questions Um - Page 45

Will NEXA XL5’s premium features eat into sales of other Maruti models?
31 December 2024 09:25
Maruti knows what they’re doing, I think. Rather than steal sales from higher models, they’re probably trying to upsell Wagon R buyers. The whole thing is about trying to capture different segments of the market.
Will NEXA XL5’s premium features eat into sales of other Maruti models?
31 December 2024 09:25
We also need to remember that competition is not only internal. Maruti might also use the XL5 to retain those who would have otherwise already switched sides to customers wanting to the move to another brand offering premium features in a compact car. That’s as much a defensive move as anything.
Will NEXA XL5’s premium features eat into sales of other Maruti models?
31 December 2024 09:25
I think it will actually increase sales of higher end Maruti models. When people come in looking at the XL5, they might realize they want even more features, and then look at the more expensive options in the showroom.
Will NEXA XL5’s premium features eat into sales of other Maruti models?
31 December 2024 09:25
The real question is how many sales will the XL5 take away from the Ignis. It appears they're going for the same "premium compact" niche. To avoid confusion, Maruti may really have to differentiate these two.
Is the S Cross a premium NEXA experience or that of a Maruti overpriced?
31 December 2024 09:20
A glorified Maruti with some extra chrome slapped on is all it is. It is the same cheap plastics and rattly build quality like any other Maruti.
Is the S Cross a premium NEXA experience or that of a Maruti overpriced?
31 December 2024 09:20
The S-Cross actually had pretty good build quality and refinement for its segment, I don't agree. The 1.6 diesel was a gem of an engine.
Is the S Cross a premium NEXA experience or that of a Maruti overpriced?
31 December 2024 09:20
It's a mixed bag. The interior quality was definitely a step up from Arena models, but not really premium. The robust chassis and safety were the real value.
Is the S Cross a premium NEXA experience or that of a Maruti overpriced?
31 December 2024 09:20
It does look and feel more premium than regular Marutis though, and I say this coming from someone who owns an S Cross, it just feels more premium in terms of NVH levels and ride quality. It's not luxury car territory, though.
Is the S Cross a premium NEXA experience or that of a Maruti overpriced?
31 December 2024 09:20
The product itself was not the premium, it was in the buying and service experience. The NEXA dealerships are definitely a notch above the regular Maruti dealerships.
Is the S Cross a premium NEXA experience or that of a Maruti overpriced?
31 December 2024 09:20
Face it, this was Maruti's first attempt at 'premium' and that was clear. Subsequently, later NEXA products such as Baleno and Ignis came across as more cohesively upmarket.
Is the S Cross a premium NEXA experience or that of a Maruti overpriced?
31 December 2024 09:20
Performance wise, the 1.6 diesel variant was truly premium. Maruti chickened out and watered down the lineup with weaker engines later.
Will Maruti’s premium pricing strategy for Invicto find an audience for a brand that has been known for budget cars?
31 December 2024 08:56
Maruti is taking a big risk, I think. Maruti is synonymous with affordability, and asking people to shell out 30 lakhs for a Maruti might be a little hard. To justify that price they need to really step up their game in terms of quality and features.
Will Maruti’s premium pricing strategy for Invicto find an audience for a brand that has been known for budget cars?
31 December 2024 08:56
They could market it right, and it could work. Many people have a huge loyal customer base for Maruti and might be looking to upgrade to a premium vehicle but from a brand they trust. Their service network is unbeatable, plus.
Will Maruti’s premium pricing strategy for Invicto find an audience for a brand that has been known for budget cars?
31 December 2024 08:56
Maruti's image has already been changed by the Nexa brand. The Invicto may be the next step in that evolution. People will pay for it, if they can deliver a truly premium experience, badge be damned.
Will Maruti’s premium pricing strategy for Invicto find an audience for a brand that has been known for budget cars?
31 December 2024 08:56
I'm skeptical. If you’re selling at that price point, you’re competing with premium brands that are already established. There is nothing special for Maruti to offer buyers to make them choose them over more prestigious names.
Will Maruti’s premium pricing strategy for Invicto find an audience for a brand that has been known for budget cars?
31 December 2024 08:56
It’s about value proposition. The Invicto may find its niche if it can provide features, as well as quality similar to that of the more expensive rivals and take advantage of Maruti's strengths such as low maintenance costs and widespread service network.
Is the Invicto's non presence of ADAS features sufficient to make it an underdog in the premium MPV segment?
31 December 2024 08:56
It's definitely a miss. At this price, the absence of ADAS features is a bit of a downer, and they are quickly becoming standard features at this price point. A family MPV should be a safe place.
Is the Invicto's non presence of ADAS features sufficient to make it an underdog in the premium MPV segment?
31 December 2024 08:56
I honestly don't think it's a deal breaker. ADAS is a nice to have feature, but how much use is it in Indian traffic conditions? I’d rather have a reliable, comfortable car with good basic safety features.
Is the Invicto's non presence of ADAS features sufficient to make it an underdog in the premium MPV segment?
31 December 2024 08:56
Maybe Maruti could have missed an opportunity here. ADAS could have been a good argument to pay a premium price. It’s not just about functionality, it’s also about perception of being a high tech, modern vehicle.
Is the Invicto's non presence of ADAS features sufficient to make it an underdog in the premium MPV segment?
31 December 2024 08:56
Let’s be real, most Indian buyers at this price point care a lot more about comfort features than ADAS. I don’t think not having ADAS will hurt sales much as long as it has the basics like airbags and ABS.

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