In recent years, the motorcycle market in India has grown by leaps and bounds with a spread of choices across a variety of segments and price points. Yet the Royal Enfield Bullet 350 remains in good stead and is still well loved. But it's not just product features that are questioned; some wonder if the appeal is really all about nostalgia and brand image. They are often used to compare with more modern bikes which sell better performance, improved technology and perhaps better value for money. The result has been a debate over whether the Bullet 350’s distinct character and heritage are enough to warrant its purchase in today’s market, or if the bike has fallen behind the competition when it comes to what it provides to riders.