The BE 6e will be a premium priced device, will its advanced features justify it?

Mahindra BE 6e is a code packed with cutting edge features and technology usually found in more expensive counterparts. It includes a high end sound system, over the air update capability, advanced driver assistance systems (ADAS) and a sophisticated infotainment system with dual 12.3 inch screens. These features are impressive but they also make the BE 6e a pretty expensive SUV in Indian market when compared to some other electric or ICE SUVs. If these features are more than fancy gimmicks, it raises questions about value for money, and whether they’ll truly improve the ownership experience. Further, there is the matter of long term reliability and maintenance costs for these high tech systems. If Indian consumers are going to spend this kind of money, are they ready to pay a premium for these advanced features in a Mahindra vehicle or would they rather buy an established luxury brand? Are these tech features even important in an electric SUV?