The Toyota Hilux became the paragon of toughness and reliability, shown in the most extreme stunts and places and inside the conflict areas of the world. However is it really earned or has the years blown it all out of proportion? Some point out today’s Hilux models have lost their edge, becoming softer, more luxurious and less rugged. Some say alternative pickup trucks have actually caught up in terms of durability. In this post, we’re going to see if the Hilux can really be called unkillable in the modern automotive age or if that reputation is more marketing than substance.