Is the Ranger Raptor’s fuel economy the deal breaker for everyday driving?

Naturally the Ford Ranger Raptor, with its powerful twin turbo V6 engine and performance oriented design, comes with increased fuel consumption than standard midsize trucks. As a result, there have been discussions as to how practical it is as a daily driver, in the city or for those with long commutes. The Raptor is a capable off roader and performs well, but some potential buyers are worried about the long term costs of the Raptor's fuel economy. On the one hand it explains the trade off between performance and efficiency, and on the other the relative extra expense versus the driving experience. Comparisons are also often made to a diesel powered rival or even a hybrid truck.