In recent years, the retro styled motorcycle segment has become more and more popular with many manufacturers creating classic looking variants of their modern bikes. In particular, this trend proved successful in the 150-350cc range, which is where riders who want a mix of vintage style with modern reliability like to buy. Considering that the Bajaj Discover 150 Disc is a solid, no frills commuter bike, some enthusiasts were wondering if Bajaj missed a trick by not giving it the ‘retro’ treatment. A variant like this could have potentially played into the nostalgia market and used the tried and true Discover platform. This begs the question of product positioning, market trends and if such a move would have prolonged the Discover's life or just confused its identity. Let’s imagine a hypothetical “Discover 150 Disc Classic”, and let’s see if it would have been a hit or a misfire in India as a motorcycle.